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Emporio Armani - which has reached a high level of recognition worldwide - has a strong dynamic and metropolitan spirit and reflects all the features of elegance of the Armani aesthetic, expressed in an incisive and contemporary idiom. The brand, which is now to absorb Armani Collezioni and Armani Jeans, returns to its original identity: once again, Emporio Armani is a vehicle through which to offer a wide choice of clothes and accessories for every purpose and occasion, ranging from sportswear to formal and occasion wear, thus serving a variety of different consumer targets. The brand's approach is avant-garde and is able to capture fashion trends and anticipate them. While maintaining its distinctive features – experimentation and constant evolution – this collection will continue to serve those with a taste for modern and innovative fashion.